New Construction and Property Development in Louisville

We are leaders in the marketplace and at the cutting edge of trends, design, marketing and sales. At Home Louisville serves all stages of real estate development and operations for maximized yields and audience reach. Through research and analytics, we identify and forecast how our collaboration achieves your goals. We represent and consult with Louisville’s leading developers, and our experience, vision, and process lead our fully integrated approach to development marketing from conceptual stage through construction to final sale.

Services

Development, Design and Construction

Preliminary Planning
Design Review and Services
Finish and Appliance Selection
Upgrade Package Options
Vendor Recommendations
Unit-Mix Strategy
Floor Plan Design
Amenity Assessment and Proposal
HOA Vendor Selection
HOA Budget Management
Fannie Mae Approval
Construction Services and Advisement
Value Engineering Plans
Project Management
Architecture and Design
Renderings
Sales and Timeline Projections
Model Residence Selection, Design and Staging
Art Displays
Critical path Experience
Sales Gallery Design

Marketing and Operations

Target Audience and Buyer
Demographic
Property Identity, Branding and
Positioning
Brand Utilization and Engagement
Budget Management
Photography Services
Creative Design for Digital and Print
Campaign and Launch Strategy
Customer Acquisition Cost Data
Local and National Broker Engagement
Proprietary National Database Marketing
Lifestyle Partnerships
Community Involvement
Event Planning and Management
Public Relations Oversight
Social Media Strategies
Interactive Technology Set Up
3D and Virtual tour cameras

Research, Analytics and Planning

Land Sourcing & Entitlement
Kentucky Bureau of Real Estate Filings
Zoning
Expediting Plans and Permits
Master Plan Advisement
Regional Market Reports
Competitive and Comparative Market Analysis
Historical Market Report
Asset Valuation
Absorption Data
Pipeline Projections
Emerging Trends
Local and national Market Intelligence
Pre-development Design
Project Financing

Sales and Operations

Sales Operations Management
Proprietary Database
Extensive Customized Reporting
Inventory Pricing Management
Contract Negotiations and Executions
Escrow Process Management
Recruiting Onsite Sales Team
Sales Gallery Layout
Preferred Lender Solutions
Sales Phases
Broker Co-op Program
Title Company Relationships
Title Fee Negotiations

Our Strategy

While we use data as our advisor, we have also learned to leverage our entrepreneurial wisdom in order to evolve your path to success. By combining constant communication and proven success in the market, our in-house marketing experts actualize the highest degree of messaging that resonates with your target audience. Our leadership team, while calculated, is diverse and steadfastly passionate—allowing us to deliver a fresh perspective to any project.